Episode 22

How to Attract High-Paying Clients to Your Creative Business

Published on: 7th November, 2024

In this episode, DeAndra Jalisa shares her bulletproof strategy for attracting high-paying clients to your creative business. Drawing from her experience working with top-tier clients and luxury brands, DeAndra breaks down the actionable steps that have helped her land major clients like Netflix, Fashion Nova, and top celebrities. Tune in as she offers valuable insights into understanding your ideal client, positioning your business, creating a high-end brand presence, and networking with the right people to level up your client base.

Key Topics Covered:

Defining Your Ideal High-Paying Client:

  • Learn why identifying key attributes like income, spending habits, and shopping preferences can help you attract high-end clients. DeAndra emphasizes the importance of a well-crafted ideal client avatar to tailor your services for clients who value premium experiences.

Location & Market Positioning:

  • Discover how strategically placing your business in affluent areas can make a significant difference. DeAndra shares her experience positioning her business in Woodland Hills to attract clients from Calabasas, Hidden Hills, and beyond.

Building a High-End Brand Presence:

  • Your online presence, website, and branding are crucial to appealing to high-paying clients. DeAndra highlights the elements of a luxury brand look—from cohesive branding to a polished online aesthetic—and how these investments pay off in attracting the right clients.
  • Freelance Brand Designers - www.fiverr.com

Showcasing the Right Portfolio:

  • Whether you’re just starting or expanding, DeAndra explains how to craft a portfolio that reflects the caliber of work you want to attract. She includes tips for using styled shoots and professional photos to elevate your portfolio.

Collaborating with High-End Vendors:

  • Building relationships with vendors who cater to your ideal clients, such as luxury florists and event planners, can create a network that keeps you in the high-end loop. DeAndra discusses the value of collaborating with vendors to establish trust and reputation.

Strategic Pricing for Premium Clients:

  • DeAndra shares insights on pricing structures and paywalls, explaining how to set pricing that communicates value and exclusivity. She provides tips on offering custom quotes and managing price increases as your brand grows.

Maintaining Standards and Setting Boundaries:

  • High-paying clients come with high expectations. DeAndra explains the importance of professionalism, clear communication, and managing boundaries to maintain a successful, stress-free relationship with high-end clients.

Call to Action:

  • Reflect on your current branding, positioning, and client base. Ask yourself if these align with the high-end market you want to attract.
  • For personalized guidance, book a brand audit call with DeAndra to uncover opportunities for elevating your business.

Connect with DeAndra Jalisa:

Subscribe & Review:

If you enjoyed this episode, please leave a review on your favorite podcast platform and hit the subscribe button to stay updated on future episodes. Remember, every review helps us reach more creative entrepreneurs like you!

Next Episode All Episodes Previous Episode

Listen for free

Show artwork for Creative On The Grind Podcast

About the Podcast

Creative On The Grind Podcast
Welcome to 'Creative On The Grind With DeAndra Jalisa,' your go-to podcast for creative entrepreneurs looking to conquer the complexities of entrepreneurship, navigate life's challenges, and cultivate the right mindset for success. Join host DeAndra Jalisa, an experienced creative entrepreneur, as she shares her personal experiences and expertise, helping you level up and become your own boss. Tune in for actionable insights, inspirational stories, and practical advice from industry experts, all aimed at unlocking your full creative potential. Join us on this journey to thrive in the world of creative entrepreneurship and make your dreams a reality.

Follow DeAndra on Instagram
https://www.instagram.com/deandrajalisa
https://www.instagram.com/creativeonthegrindpodcast

Youtube
https://www.youtube.com/channel/UC4zGH4nnMiylKaFtvhwKrWA

Subscribe To My Weekly Newsletter for business advice and motivation
https://www.deandrajalisa.com/subscribe

About your host

Profile picture for DeAndra Crismon

DeAndra Crismon


DeAndra Jalisa Crismon is the founder of Party Shop Avenue. A bespoke balloon design company located in Los Angeles, California. DeAndra has been in the event industry for almost 10 years. She was a wedding planner and event designer who wanted to create something unique for the industry.

Which gave birth to Party Shop Avenue in 2017, she started posting her beautiful creations and her designs started to spread the internet like wildfire.

DeAndra has been able to work with some notable brands and influencers throughout her career. Clients like, Guess, Boohoo, Fabletics, Netflix, Fashion Nova, Mastros Franchise, Ispy, Colourpop, Sivan Ayla, Jessi Malay, Shayla Mitchell, Draymond Green, and many more. DeAndra had one of the biggest jobs of her career back in 2018 when she was flown out to New York to showcase her designs with Ipsy for Ispy Creator Day. Not to mention her designs were featured on Good Morning America the same week.

Now DeAndra is still persevering in the industry but is now mentoring aspiring creatives on how to grow successful creative businesses.